Rate Shock 2026: Why the Jan 15 Marketplace Deadline Matters for Agencies

The clock is ticking down to January 15, 2026, marking the final day for millions of Americans to enroll in or change their health insurance plans through the ACA Marketplace. While this deadline is an annual fixture, the 2026 enrollment period carries unprecedented weight due to the expiration of the Enhanced Premium Tax Credits (EPTC). […]

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